Friday, 19 February 2016

Research Diary 2 - Statement of Intent



My final project summary statement:

What is the construction process of Hong Kong as a visitor destination?

What is the imagined communities of Hong Kong?

Introduction:

Aim of my research that to explore Hong Kong as a visitor destination, the construction process development. In this research, we can find out Hong Kong imagined communities. People choose which things to represent in our national culture and identity. Such as vernacular, property and memory about Hong Kong. It is still keep traditional or have some change nowadays.
On the other hand, visitor destination development plays a significant role for Hong Kong to retain its position as an international metropolis. We can explore Hong Kong construction process how let it became a popular visitor destination over the world. Because Hong Kong should have some distinctive imagined communities attract other visitor come here.

Research methods:

First of all, I will search some objects related and cover Hong Kong construction. Find the secondary information or data online and offline should starting at the same time. Then, I will design the questions for the quantitative research. I suppose to use online survey format to collect my data because it can studying large numbers of people and random sampling let the result more fair. Moreover, the online survey target is not limited on age but they should living in Hong Kong even their nationality is other country. Five hundred online survey will send out, wish receive around Three hundred effective survey.

Here is some draft questions,
Which food can represent Hong Kong in your mind?

Fishball Egg Tarts Pineapple buns Egg puff

Which public transport can represent Hong Kong in your mind?

Tram Bus Taxi Ferry

Which character can represent Hong Kong in your mind?

Bruce Lee Jackie Chan CY Leung Other______

Which place can represent Hong Kong in your mind?

Tsim Sha Tsui Mong Kok Causeway Bay Sham Shui Po

Which language can represent Hong Kong in your mind?
Cantonese English Mandarin

Student number: 10641702
Name: Chung Ka Lok, Jazz

1 comment:

  1. Dear Jazz, There are two different research questions. Please focus on the first one with refinement - "In what ways is Hong Kong constructed as shoppers' paradise in Hong Kong Tourism Board's website?" This is more specific. Focus on representation with the support of some visitors' perception through interview. You can check MC1 powerpoint on representation of place for your project.

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